Welcome to hyloop. The More Life Platform.

hyloop is our platform for extending the life of our products through care, repair and recycling.

We want your old non-hylo trainers

We want your old non-hylo trainers

Currently 90% of all shoes end up in landfill and we are taking action to change that.

We will take back any used pair of trainers, from any company, and recycle them. We will give you £10 hylo credit for keeping your old trainers out of landfill. 

Recycle here

Recycle your hylo products

Recycle your hylo products

When you're finished with your hylo Run 2s, you can send them back to us and we'll give you £10 hylo credit as a thank you.

Our community is the most important part of our circularity. Without you, the hyloop ends.

Recycle here

Afterlife Hierarchy

Afterlife Hierarchy

Our Product Life Framework sets out our methodology and vision for keeping products and materials in use for as long as possible. We need to find better solutions in the products we make. That's why our priority is to extend the life of the products we make by using renewable materials and designing with durability in mind. 

But what happens when your hylo products can no longer be worn? We have created a framework that considers their afterlife.

Our Product Life Framework

  • 1. CARE + REPAIR

    Our top priority is extension of life. Caring for your Runners and repairing where necessary extends the product's life ensuring you're shopping slow and running fast.

  • 2. RE-SALE

    If you no longer need your Runners but they still meet our performance standards, the option to re-sell offers a second (or third, or fourth) extension of life.

  • 3. CLOSED LOOP RECYCLING + BIODEGRADABILITY

    We want to take accountability of the products that we make. If your Runners are no longer suitable for wear, we offer a take-back scheme for you to return them to us so that we can recycle or biodegrade components that are no longer fit for use.

  • 4. OPEN LOOP RECYCLING

    If there is a material stream that is not able to feed into Hylo products, open loop recycling enables us to work with other industries that have the capabilities to recycle what we cannot - keeping materials in circulation for as long as possible.

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